Beat Big Brands in 2025: Rank with the AllOut UnderDOG SEO Strategy

7.5 million blog posts are published daily, yet 96.55% get zero traffic from Google.

Competition is getting higher every day.

SGE results and Ads take up the first place at SERPs.

PPC costs are rising, and Apple is blocking data sharing.

Business owners and startups invest more in SEO, which raises the competition.

But the problem is, that big brands have already secured the top spots due to their experience and site authority.

In 2024, ranking for worthwhile keywords seems nearly impossible.

That's where my AllOut UnderDOG SEO strategy comes into play.

Here's how to leverage it:

➞ Start with your Ideal Customer Profile (ICP).

➞ Know their pain points.

➞ Convert the pain points into topics.

➞ Turn those topics into keywords.

➞ Validate the keywords in Google.

➞ Check the first pages of the SERPs.

➞ Avoid targeting high-authority sites—you don't have the authority to take their place.

➞ Even if you publish a similar or better article than an authority site, you can't outrank them due to your lack of authority.

Instead, use the AllOut UnderDOG SEO strategy:

⤷ Find smaller authority sites and replicate their content with better visuals, stats, and a unique content angle.

Promote this content on every possible channel to gain brand awareness and authority.